COFFEE FROM THE HEART OF AFRICA

At Serengeti Roasters, coffee is more than a drink – it’s a tribute to the African continent. From the highlands of Ethiopia to the volcanic slopes of Uganda and the misty mountains of Rwanda and Burundi, we source our beans from the birthplace of Arabica and honour the people who grow them.

Rooted in Africa

Our mission is simple: to showcase Africa’s unmatched coffee legacy while giving back to its land and people. We roast with purpose, source only from African origins and believe deeply in ethical trade and community empowerment. Every bean tells a story – of place, tradition, and spirit. That’s why we work directly with co-ops and washing stations that uplift farmers, invest in education and promote climate-smart agriculture.

More Than Coffee

Serengeti Roasters is a love letter to Africa. We don’t blend in beans from elsewhere. We don’t cut corners. Our single origins and blends – available in capsules, beans and ground – celebrate Africa’s diversity, depth and resilience. This is African coffee, as it was meant to be. Pure, powerful, and full of heart.

THIS IS LOVE. THIS IS AFRICA. THIS IS SERENGETI.

 
South African Tap Water for Coffee: City-by-City Guide
South African Tap Water for Coffee: City-by-City Guide

Water is 98% of your coffee—get it wrong, and even the best beans taste flat. This city-by-city South African guide reveals Cape Town, Joburg, and Durban’s water hardness, how it affects flavour, SCA targets, DIY fixes and machine care. Brew sweeter, richer coffee at home—starting from the tap.

Read more

CURIOUS ABOUT SERENGETI

Where do your coffees come from?

All of our coffees are 100% African – sourced from iconic growing regions like Ethiopia, Uganda, Kenya, Burundi, Tanzania, and Rwanda. We only roast single origins and blends from the continent that gave the world Arabica.

What’s the difference between your single origins and reserve blends?

Our single origins highlight the unique flavour, terroir and story of one region. Our reserve blends combine complementary beans from across Africa to create bold, balanced profiles that showcase harmony and depth.

Are your capsules Nespresso®-compatible?

Yes, all our capsules are fully compatible with original-line Nespresso® machines. They’re filled with our micro-lot African coffees and sealed for freshness — no fillers, no compromises.

When will beans and ground coffee be available?

Our full range of beans and ground coffee will launch on 13 August 2025. Preorders are open now – and subscribers will get an extra 10% off on preorders.